8/ And last but not least, we took a look at just how lucrative the holiday season can be for artists w/classic festive hits like Mariah Carey and her iconic song ‘All I Want for Christmas is You” 🧑‍🎄 🎁

7/ Speaking of pop stars, last month we talked about the aftermath of T Swift’s ingenious move to re-record her music following its sale – and the move record labels made to make sure that it can never happen again.

6/ Next, we took a closer look at how major pop stars get their music – and the writer behind many of the biggest pop hits in the last decade @MaxMartinM ⬇️

9/ Well, that’s it for the final round up of 2023! Let us know in the comments which UMI post was your fav, oh – and if you have an idea for a topic you’d like to see covered next year, drop your recs below! ✍️

4/ In honour of our first ever Music Video Fest in June we shared a thread w/some of the most iconic music videos ever made – check it out! 📺

5/ We explored the phenomenon of the mass production of #AI generated music and fake artists on major #musicstreaming platforms and it’s more than a little concerning… 👀

3/ What really happens when a #musician sells their #music catalog (and is it worth it)? Find out ⬇️

Happy holidays, y’all! Now that we’ve hit the very tail end of the year, we thought we’d do one last 'Understanding the Music Industry' #UMI post roundup to highlight a few of our greatest hits (& some personal favs) from #2023. ✨ 🧵 🔽